All Wheels Storage

Mar 2009 / Automotive Branding and Full Service Web

We store wheels.

All Wheels Auto Storage specializes in storing a wide variety of vehicles. Their broad range of services and target audiences demanded an attractive and unified brand approach and website strategy.

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Details

All Wheels Auto Storage provides long-term storage services with an exclusive focus on vehicles of every kind, including motorcycles, snowmobiles, waverunners, and even tractors.  The versatility of their service demanded a brand approach and accompanying website that would both be attractive and unify their client interest bases conveniently under one identity.  All Wheels called on Anthem to accomplish this strategy across a range of media and venues.

Anthem's focus on the project was to express how rare for a storage facility All Wheels' mission is; secondly, it was also to demonstrate how drastically the storage needs of a vehicle differ from that of, say, an old piece of furniture.  We thought, what better way to communicate All Wheels' expertise than to provide detailed storage tips and answers to frequently asked questions?  (Complete with custom illustrations, naturally.)  Organic traffic is generated simply by having relevant, useful content.  After all, when you help others, you help yourself.

All Wheels has enjoyed a universally successful launch, generating new sales calls and attracting new clients within its first week, and bringing in over 500 unique visitors in its first two days alone.

Features

    * Vehicle Specfic Storage FAQs
    * Javascript Custom Tooltips
    * Social Networking Integrations